Profit tracking blueprints
Follow practical checklists for your first Shopify profit report, a Meta Ads break-even check, and weekly profit reconciliation.
Pick a reporting task.
Use these checklists with Profit Inspector or with figures you can independently verify. Every calculation uses a fictional store and shows its assumptions.
First Shopify profit report
Verify one date range, align your sources, and use a worked example to check the full cost breakdown.
Build the reportBreak-even ad spend check
Turn order costs into a target CPA and review it against attributed Meta purchases.
Set a spend thresholdWeekly profit reconciliation
Review returns, payment fees, supplier adjustments, and Shopify payout timing after the week closes.
Close the weekTurn a report into a repeatable check.
Record the date range, currency, and data sources before you start. Keep your cost assumptions beside any result you share. This makes the next review easier to compare.
Work out the costs in your profit calculation or estimate a starting ROAS threshold.
Read the Shopify profit formulaOpen the ROAS calculatorReview your setup options